Handbook pricing and ethical guidelines. / (Registro nro. 296497)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 07644cam a2200325 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | pucpr |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210706151345.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 031125s2021 nyuao b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780262542395 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | pucpr |
| Transcribing agency | pucpr |
| Modifying agency | pucpr |
| Language of cataloging | eng |
| Description conventions | rda |
| 049 ## - LOCAL HOLDINGS | |
| Holding library | CARIBET |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | NC1001.6 |
| Item number | G73 2020 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 741.6/068/8 |
| Edition number | 20 |
| 092 0# - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) | |
| Classification number | 741.6 |
| Item number | G766g2 |
| 110 2# - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Graphic Artists Guild (U.S.) |
| 245 10 - TITLE STATEMENT | |
| Title | Handbook pricing and ethical guidelines. / |
| Medium | txt |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th ed. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New York, NY : |
| Name of producer, publisher, distributor, manufacturer | Graphic Artists Guild ; |
| Date of production, publication, distribution, manufacture, or copyright notice | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 480 p. ; |
| Other physical details | ill. ; photo. ; |
| Dimensions | 28 cm. |
| Type of unit | book |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| Content type code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediaded |
| Media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| Carrier type code | nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Running a Successful Graphic Arts Business --<br/>Chapter 1: Essential Business Practices --<br/>3 The Nature of the Business --<br/>5 Pricing Your Services --<br/>14 Negotiating & Evaluating the Terms of an Offer --<br/>21 Bidding on a Project --<br/>26 Scheduling Jobs --<br/>27 Keeping Track --<br/>30 Getting Paid --<br/>35 Only the Beginning --<br/>Chapter 2: Professional Relationships --<br/>38 Illustrator Professional Relationships --<br/>44 Graphic Designer Professional Relationships --<br/>45 Web Designer & Developer Professional Relationships --<br/>47 Sources of Illustration & Design Talent --<br/>48 Ethical Standards --<br/>Chapter 3: Professional Issues --<br/>53 Employment Issues --<br/>59 Self-Employment Issues --<br/>73 Entrepreneurial Issues --<br/>76 Health & Safety Issues --<br/>80 Final Note --<br/>Chapter 4: Maximizing Income --<br/>84 Self-Promotion & Marketing --<br/>90 Creating Multiple Revenue Streams --<br/>90 Sell Reuse Rights --<br/>96 License Your Art --<br/>99 Market Your Art --<br/>101 Create & Sell at Live Events --<br/>103 Self-Publish --<br/>103 Share Your Knowledge --<br/>105 Follow Your Passion --<br/>106 Learn More --<br/>106 Grow Professionally --<br/>Salaries, Pricing Guidelines, & Trade Practices --<br/>Chapter 5: Graphic Design --<br/>112 Graphic Design Salaries --<br/>112 Freelance Graphic Design --<br/>115 Corporate Graphic Design --<br/>119 Advertising & Promotion Design --<br/>122 Collateral Design --<br/>122 Package Design --<br/>129 Publication Design --<br/>130 Book Jacket or Cover Design --<br/>135 Interior Book Design --<br/>140 Book Packaging & Consulting --<br/>141 Typography, Lettering, & Calligraphy --<br/>143 Type Design --<br/>146 Digital Imaging & Photo Retouching & Restoration --<br/>148 Experiential/Environmental Graphic Design --<br/>150 Exhibit & Display Design --<br/>152 Broadcast Design --<br/>153 Greeting Card & Novelty Design --<br/>157 Infographic Design --<br/>159 Icon Design --<br/>161 Production Art --<br/>Chapter 6: Web/Interactive Design --<br/>166 The Digital Marketplace --<br/>166 Salaries --<br/>167 Designing for Interactive Media --<br/>173 Website Design/Development --<br/>182 The Web of Things --<br/>182 Mobile Design/Development --<br/>187 Tablet Apps --<br/>187 Other Digital Media --<br/>188 Freelancing --<br/>Chapter 7: Illustration --<br/>196 Trends in Illustration --<br/>196 Illustration Salaries --<br/>196 Freelance Illustration --<br/>198 General Trade Practices for Illustration --<br/>199 Advertising Illustration --<br/>199 Preproduction Illustration --<br/>202 Corporate, Organizational, & Institutional Illustration --<br/>206 Book Illustration --<br/>214 Editorial Illustration --<br/>216 Reportage Illustration --<br/>218 Photo Illustration --<br/>218 Package Illustration --<br/>220 Fashion & Lifestyle Illustration --<br/>221 Greeting Card & Retail Product Illustration --<br/>223 Medical Illustration --<br/>224 Natural Science Illustration --<br/>225 Technical Illustration --<br/>227 Architectural Illustration/Visualization --<br/>229 Dimensional (3-D) Illustration --<br/>231 Fantastic Art --<br/>Chapter 8: Cartooning & Comics --<br/>236 Magazine Cartooning --<br/>237 Editorial Cartooning --<br/>238 Comics Journalism --<br/>239 Syndication --<br/>240 Online Cartoon Sales --<br/>240 Self-Syndicated Webcomics --<br/>241 Comic Books --<br/>244 Book-Length Formats --<br/>247 Reuse --<br/>247 Licensing & Merchandising --<br/>Chapter 9: Animation & Motion --<br/>252 Animation --<br/>256 Video Game Art --<br/>258 Motion Graphic Design --<br/>258 Motion Illustration --<br/>259 Job Markets & Salaries --<br/>264 Freelance Animation & Motion --<br/>Chapter lo: Surface Pattern Design --<br/>271 Definitions of Surface Pattern -- <br/>Surface, & Textile Design --<br/>271 The Role of Surface Pattern Designers --<br/>272 Trends & Color Forecasting --<br/>272 The Design Process --<br/>273 Computer-Aided Design --<br/>274 Product Categories --<br/>276 Licensing & Royalties --<br/>277 Working with Representatives --<br/>277 Trade Practices --<br/>279 Surface Pattern Design Salaries --<br/>281 Pricing Freelance Design --<br/>Protecting Your Business & Intellectual Property --<br/>Chapter 11: Legal Rights & Issues --<br/>304 The Graphic Artists Guild --<br/>304 United States Copyright Law --<br/>311 Copyright Limitations - WDrk Made for Hire --<br/>317 State Laws Extending Copyright Protection --<br/>317 Copyright Registration --<br/>323 Protecting Copyrights --<br/>328 Legal Rights Beyond U.S. Copyright Law --<br/>332 Trademarks --<br/>333 Trade Dress --<br/>335 International & Canadian Copyright --<br/>Chapter 12: Standard Contracts & Business Tools --<br/>341 The Importance of Contracts --<br/>342 Seven Basic Types of Contracts --<br/>345 What Contract Should Include --<br/>348 Using Contracts --<br/>350 Negotiation --<br/>351 Seeking Legal Advice --<br/>352 When Things Go Wrong --<br/>353 Be Confident --<br/>Successfully Applying Practices --<br/>358 Bil Donovan, Fashioning a Career with Passion & Perseverance --<br/>362 Ellen Byrne, It's Never Too Late to Follow Your Dreams --<br/>366 Dan Mall, Proving a Business Model Can Be Both Friendly & Profitable --<br/>370 Alan and Beau Daniels, Art & Business: A Beautiful Partnership --<br/>376 Steven Noble, Carving out a Successful Career Line by Line --<br/>380 Lauren Hom, The Queen of Passion Projects --<br/>386 Sean Kane, Hitting a Home Run with a Niche Project --<br/>390 James er Jon Sholly, A Brotherly Contribution to Design History --<br/>394 Frederick H. Carlson, A Successful Illustration Career: Adjusting to the Cycles --<br/>Resources & References --<br/>401 Recommended Books --<br/>405 Relevant Publications --<br/>407 Industry Directories --<br/>407 Promotion & Marketing Resources --<br/>409 Employment & Freelance Opportunities --<br/>410 Organizations --<br/>414 Conferences, Trade Shows, & Merchandise Markets --<br/>415 Useful Software & Tools --<br/>415 Online Classes & Courses --<br/>417 Informative Websites & Blogs --<br/><br/> |
| Formatted contents note | Appendix: Contracts & Forms --<br/>424 Cease and Desist Letter --<br/>425 Artist-Agent Agreement --<br/>427 Artwork Inventory Form --<br/>428 All-Purpose Purchase Order --<br/>430 Nondisclosure Agreement for Submitting Ideas --<br/>431 Work Change Order Form --<br/>432 Licensing Agreement (Short Form) --<br/>433 Licensing Agreement (Long Form) --<br/>436 Graphic Designer's Estimate & Confirmation Form --<br/>438 Noncompetition Clause --<br/>439 Graphic Designer's Invoice --<br/>441 Service Retainer Agreement --<br/>443 Digital Media Invoice --<br/>446 Website Design & Maintenance Order Form --<br/>449 Magazine Purchase Order for Commissioned Illustration --<br/>450 Illustrator's Estimate & Confirmation Form --<br/>452 All-Purpose Illustrator's Letter of Agreement -- <br/>454 Illustrator's Release Form for Models --<br/>455 Illustrator's Invoice --<br/>457 Surface Pattern Designer-Agent Agreement --<br/>460 Surface Pattern Designer's Estimate & Confirmation Form --<br/>462 Surface Pattern Designer's Holding Form --<br/>463 Surface Pattern Designer's Invoice --<br/> |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Graphic arts |
| Geographic subdivision | United States |
| General subdivision | Marketing. |
| Topical term or geographic name entry element | Artists |
| General subdivision | Professional ethics |
| Geographic subdivision | United States. |
| Topical term or geographic name entry element | Artists |
| General subdivision | Legal status, laws, etc. |
| Geographic subdivision | United States. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Libro |
| Edition | 16th edition |
| Classification part | NC1001.6 |
| Call number prefix | General |
| Call number suffix | G73 2021 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | CARIBET Biblioteca Arquitectura | CARIBET Biblioteca Arquitectura | Colección General CARIBET | 01/06/2021 | Amazon | 50.95 | General NC1001.6 G73 2021 | 91000000064188 | 02/07/2021 | 1 | 60.95 | 01/06/2021 | Libro |