Administración y finanzas : (Registro nro. 198874)

Detalles MARC
000 -LEADER
fixed length control field 01343nam a2200325Ia 4500
001 - CONTROL NUMBER
control field 276984
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230111142157.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060307t2004 mx a 001 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8497322657
Terms of availability 60.00
040 ## - CATALOGING SOURCE
Original cataloging agency EVLG
Language of cataloging spa
Description conventions rda
Transcribing agency ost
049 ## - LOCAL HOLDINGS (OCLC)
Holding library Mayaguez
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.5
Item number .E533 2004
090 ## -
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.5
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .E533 2004
092 0# - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC)
Classification number 658.812
Item number E56a 2004
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Encarnación Gabín, Ma. Amparo de la.
9 (RLIN) 91809
245 10 - TITLE STATEMENT
Title Administración y finanzas :
Remainder of title gestión comercial y servicio de atención al cliente /
Statement of responsibility, etc. Ma. Amparo de la Encarnación Gabín.
246 3# - VARYING FORM OF TITLE
Title proper/short title Gestión comercial y servicio de atención al cliente
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. México :
Name of publisher, distributor, etc. Thomson,
Date of publication, distribution, etc. c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 267 p.
Other physical details ill.
Dimensions 30 cm
336 ## - CONTENT TYPE
Source rdacontent
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type code nc
490 #0 - SERIES STATEMENT
Series statement Administración y finanzas.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 267).
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Prólogo -- 1. El consumidor -- 2. La empresa y el marketing -- 3. Investigación comercial y el plan de marketing -- 4. El mercado -- 5. El producto -- 6. El precio -- 7. La distribución -- 8. La comunicación comercial -- 9. Atención al cliente -- Bibliografía.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Source of heading or term Local
9 (RLIN) 131165
Topical term or geographic name entry element Customer service
General subdivision Management.
Source of heading or term Local
9 (RLIN) 83492
942 ## -
Source of classification or shelving scheme Library of Congress Classification
Koha item type Libro mb
Existencias
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification       Biblioteca Mons. Iñaki Mallona (Arecibo) Biblioteca Mons. Iñaki Mallona (Arecibo) Colección General ab 27/05/2016 Spanish Book 60.00 404145   658.83 E5615g 60000010025994 27/05/2016 Libro
    Library of Congress Classification       Biblioteca de Mayagüez Biblioteca de Mayagüez Colección General mb 27/05/2016 Spanish Book 60.00 395867   HF5415.5 .E533 2004 50000002151594 27/05/2016 Libro
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