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Service management for competitive advantage James A. Fitzsimmons, Mona J. Fitzsimmons.
Series McGraw-Hill series in managementDetalles de publicación: New York McGraw-Hill c1994.Descripción: xviii, 462 p. ill. 24 cmISBN:- 0070212171 (alk. paper)
- 658 20
- HD9980.5 .F549 1994
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Encarnación Valdés Colección General bev | 658 F562s (Navegar estantería(Abre debajo)) | Disponible | 80000002006289 |
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Descripciones mejoradas de Syndetics:
James Fitzsimmons' 1982 McGraw-Hill text, Service Operations Management, the first book on the topic, defined the field of service operations management. Fitzsimmons is now senior author of an all new 1994 service management text which sets the paradigm for service management for the 1990s. This junior/senior/graduate text is distinguished by its unique focus on service management for competitive advantage and by its integration of the author's first-hand experiences and research with numerous service firms. Its highly readable presentation is designed to appeal even to students with little business experience.
Includes bibliographical references and indexes.