The 22 immutable laws of branding :
Ries, Al.
The 22 immutable laws of branding : how to build a product or service into a world-class brand txt The twentytwo laws of branding How to build a product or service into a world-calss brand Al Ries and Laura Ries. - First collins business edition - xvi 255p. ill. 24cm book
''This edition combines The 22 immutable laws of branding and the 11 immutavble laws of Internet branding,when added illustrations and text''. Include Index.
The 22 Immutable laws of branding--The 11immutable lwas of internet branding.
0060007737 9780060007737
20032267314
Branding (Marketing)
Marketing--Decision making.
Product management
Business names.
Brand name products
Trademarks
Internet marketing
HD69.B7 / R54 2002
The 22 immutable laws of branding : how to build a product or service into a world-class brand txt The twentytwo laws of branding How to build a product or service into a world-calss brand Al Ries and Laura Ries. - First collins business edition - xvi 255p. ill. 24cm book
''This edition combines The 22 immutable laws of branding and the 11 immutavble laws of Internet branding,when added illustrations and text''. Include Index.
The 22 Immutable laws of branding--The 11immutable lwas of internet branding.
0060007737 9780060007737
20032267314
Branding (Marketing)
Marketing--Decision making.
Product management
Business names.
Brand name products
Trademarks
Internet marketing
HD69.B7 / R54 2002