| 000 | 00976nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | 98700 | ||
| 003 | BIBL | ||
| 005 | 20240110070213.0 | ||
| 008 | 731212s1970 sp a b 00010 spa | ||
| 100 | 1 | 0 |
_aNicosia, Francesco M. _9258507 _2Local |
| 240 | 1 | 0 | _aConsumer decision processes : marketing and advertising implications. |
| 245 | 1 | 3 |
_aLa decisión del consumidor _by sus implicaciones en marketing y publicidad _cFrancesco M. Nicosia. |
| 260 | 0 |
_aBarcelona _bEditorial Gustavo Gili _c1970. |
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| 300 |
_a368 p. _billus. |
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| 490 | 0 | _aColección "Economía de la empresa" | |
| 500 | _aTranslation of : Consumer decision processes ; marketing and adversting implications. | ||
| 504 | _aBibliography: p. 343-363. | ||
| 650 | 0 |
_aConsumer behavior _979972 _2Local |
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| 650 | 0 |
_aConsumption (Economics) _979996 |
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| 710 | 1 | 0 |
_aCalifornia. _bUniversity. _bSchool of Business Administration. _968018 _2Local |
| 710 | 1 | 0 |
_aCalifornia. _bUniversity. _bSurvey Research Center. _968018 _2Local |
| 999 |
_c81280 _d81280 |
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