000 00921nam a2200217Ia 4500
001 96363
003 BIBL
005 20160527205705.0
008 770317s1967 mauab 000 0 spa
010 _a 66026010
035 _a(OCoLC)02810772
040 _aDLC
_cTXA
_dm.c.
049 _aPUXA
050 0 _aHF5415
_b.B6218
100 1 0 _aBoyd, Harper W.,
_eed.
_wcn
_964659
_2Local
245 1 0 _aCasos en "marketing."
_cSeleccionados por: Harper W. Boyd, Jr. [et al.] International Center for the Advancement of Management Education (ICAME) Escuela para Graduados en Administración de Empresas. Universidad de Stanford, Stanford, California.
260 0 _aReading, Mass.
_bAddison-Wesley Pub. Co.
_c[c1967]
300 _ax, 358 p.
_billus., maps.
_c24 cm.
650 0 _aMarketing
_xCase studies.
_9131165
_2Local
710 1 0 _aStanford University.
_bInternational Center for the Advancement of Management Education.
_9173770
_2Local
999 _c79157
_d79157