| 000 | 00920nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | 94232 | ||
| 003 | BIBL | ||
| 005 | 20160527205331.0 | ||
| 008 | 720218s1950 nyua b 000 0 eng | ||
| 010 | _a 51000452 | ||
| 035 | _a(OCoLC)00244857 | ||
| 040 |
_aDLC _cWSU _dm.c. _dSER _dm/c |
||
| 049 | _aPUXA | ||
| 050 | 0 |
_aHF5822 _b.L78 |
|
| 082 | _a659.10115 | ||
| 100 | 1 | 0 |
_aLucas, Darrell Blaine _wcn _9248074 _2Local |
| 245 | 1 | 0 |
_aAdvertising psychology and research _ban introductory book _cby Darrell Blaine Lucas and Steuart Henderson Britt. |
| 260 | 0 |
_aNew York _bMcGraw-Hill _c1950. |
|
| 300 |
_axi, 765 p. _billus. (part col.) _c24 cm. |
||
| 504 | _aIncludes bibliographies. | ||
| 650 | 0 |
_aAdvertising _947734 _2LEMB |
|
| 650 | 0 |
_aAdvertising _xPsychological aspects. _947734 _2LEMB |
|
| 650 | 0 |
_aAdvertising _xResearch. _947734 _2LEMB |
|
| 700 | 1 | 0 |
_aBritt, Steuart Henderson _d1907- _ejoint author. _wcn _965563 _2Local |
| 999 |
_c77191 _d77191 |
||