000 00752nam a2200253Ia 4500
001 94139
003 BIBL
005 20160527205322.0
008 811105s1982 maua b 00110 eng
010 _a 81019090 //r82
020 _a0205076912
049 _aEVLG
050 0 _aPN1990.9.A88
_bO7 1982
082 0 _a808/.066791021
_219
092 _a808.066
_bO71b2
100 1 0 _aOrlik, Peter B.
_9260463
_2Local
245 1 0 _aBroadcast copywriting
_cPeter B. Orlik.
250 _a2nd ed.
260 0 _aBoston, Mass.
_bAllyn and Bacon
_cc1982.
300 _axiii, 511 p.
_bill.
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aBroadcasting
_xAuthorship.
_965592
_2Local
650 0 _aBroadcast advertising
_9204765
_2Local
999 _c77104
_d77104