| 000 | 00786nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | 93939 | ||
| 003 | BIBL | ||
| 005 | 20160527205300.0 | ||
| 008 | 721003s1964 nyu 000 0 eng d | ||
| 010 | _a 63023457 | ||
| 019 |
_a00583168 _a10544129 |
||
| 035 | _a(OCoLC)00421487 | ||
| 040 |
_aCCL _cCCL _dm.c. _dMIA _dMNU |
||
| 049 | _aPUXA | ||
| 082 | _a659.1 | ||
| 090 |
_aHF5823 _b.H36 1964 |
||
| 100 | 1 | 0 |
_aHepner, Harry Walker _wcn _9234266 _2Local |
| 245 | 1 | 0 |
_aAdvertising _bcreative communication with consumers. |
| 250 | _a4th ed. | ||
| 260 | 0 |
_aNew York _bMcGraw-Hill _c[1964] |
|
| 300 |
_a692 p. _billus. _c24 cm. |
||
| 500 | _aFirst ed. published in 1941 under title: Effective advertising. | ||
| 504 | _aIncludes bibliographies. | ||
| 650 | 0 |
_aAdvertising _947734 _2LEMB |
|
| 999 |
_c76929 _d76929 |
||