| 000 | 00890nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | 93890 | ||
| 003 | BIBL | ||
| 005 | 20160527205256.0 | ||
| 008 | 700720s1970 nyua b 00110 eng | ||
| 010 | _a 70109426 //r90 | ||
| 040 |
_aDLC _cDLC _dDLC _dICU |
||
| 049 | _aEVLG | ||
| 050 | 0 | 0 |
_aHF5827 _b.R34 |
| 082 | 0 | 0 | _a659.1/01/84 |
| 092 |
_a659.1 _bR215q |
||
| 100 | 1 | 0 |
_aRao, Ambar G. _9267700 _2Local |
| 245 | 1 | 0 |
_aQuantitative theories in advertising _c[by] Ambar G. Rao. |
| 260 | 0 |
_aNew York _bWiley _c[1970] |
|
| 300 |
_ax, 103 p. _billus. _c24 cm. |
||
| 490 | 1 |
_aOperations Research Society of America. Publications in operations research _vno. 21 |
|
| 500 | _aA revision of the author's thesis, University of Pennsylvania. | ||
| 504 | _aIncludes bibliographies. | ||
| 650 | 0 |
_aAdvertising _xMathematical models. _947734 _2LEMB |
|
| 830 | 0 |
_aPublications in operations research _vno. 21. |
|
| 999 |
_c76881 _d76881 |
||