000 00704nam a2200241Ia 4500
001 93876
003 BIBL
005 20160527205255.0
008 800617s1980 ohua b 00110 eng
010 _a 79063861 //r85
020 _a0538195800
049 _aEVLG
050 0 _aHF5823
_b.N84 1980
082 0 _a659.1/11
_219
092 _a659.1
_bN995a2
100 1 0 _aNylen, David W.
_9259343
_2Local
245 1 0 _aAdvertising
_bplanning, implementation & control
_cDavid W. Nylen.
250 _a2d ed.
260 0 _aCincinnati
_bSouth-Western Pub. Co.
_cc1980.
300 _aviii, 603 p.
_bill.
_c24 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aAdvertising
_947734
_2LEMB
999 _c76867
_d76867