| 000 | 00796nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | 93789 | ||
| 003 | BIBL | ||
| 005 | 20160527205247.0 | ||
| 008 | 720218s1964 nyuabch b 000 0 eng | ||
| 010 | _a 63023303 | ||
| 019 | _a00759087 | ||
| 035 | _a(OCoLC)00244841 | ||
| 040 |
_aDLC _cWSU _dOCL |
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| 049 | _aPUXA | ||
| 050 | 0 |
_aHF5813.U6 _bB33 |
|
| 082 | _a659.130973 | ||
| 100 | 1 | 0 |
_aBarton, Roger _9199995 _2Local |
| 245 | 1 | 0 |
_aMedia in advertising. _cWith an introd. by Walter E. Botthof. |
| 260 | 0 |
_aNew York _bMcGraw-Hill _c[1964] |
|
| 300 |
_aix, 559 p. _billus., facsims., maps, ports. _c24 cm. |
||
| 490 | 0 |
_aMcGraw-Hill series in marketing and advertising _9133872 _2Local |
|
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aAdvertising _zUnited States. _947734 _2LEMB |
|
| 999 |
_c76784 _d76784 |
||