| 000 | 00581nam a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | 93788 | ||
| 003 | BIBL | ||
| 005 | 20160527205247.0 | ||
| 008 | 720218s1966 nyu 000 0 eng | ||
| 010 | _a 66015604 | ||
| 035 | _a(OCoLC)00245109 | ||
| 040 |
_aDLC _cWSU _dOCL |
||
| 049 | _aPUXA | ||
| 050 | 0 |
_aHF5827 _b.S75 |
|
| 082 | _a659.1 | ||
| 100 | 1 | 0 |
_aStarch, Daniel _9280041 _2Local |
| 245 | 1 | 0 | _aMeasuring advertising readership and results. |
| 260 | 0 |
_aNew York _bMcGraw-Hill _c[1966] |
|
| 300 |
_axi, 270 p. _c24 cm. |
||
| 650 | 0 |
_aAdvertising _xResearch. _947734 _2LEMB |
|
| 999 |
_c76783 _d76783 |
||