000 00670nam a2200241Ia 4500
001 93546
003 BIBL
005 20160527205219.0
008 690430s1986 nyua b 00110 eng
010 _a 69011204 //r84
020 _a0030666457
049 _aEVLG
_b659.1
_bD923
_cc1
050 0 _aHF5823
_b.D78 1969
082 _a659.1
092 _a659.1
_bD923
100 1 0 _aDunn, S. Watson
_989245
_2Local
245 0 0 _aAdvertising; its role in modern marketing
_c[by] S. Watson Dunn.
250 _a6th ed.
260 0 _aNew York
_bCBS College Publishing
_c1986.
300 _aviii, 802 p.
504 _aIncludes bibliographies.
650 0 _aAdvertising
_947734
_2LEMB
999 _c76549
_d76549