000 00884nam a2200253Ia 4500
001 93468
003 BIBL
005 20200313020150.0
008 760206s1976 ilua b 00000 eng
010 _a 76003791 //r84
020 _a087757071X
049 _aEVLG
050 0 _aHF5415.13
_b.M35
082 _a658.8
092 _a658.8
_bM3455
245 0 0 _aMarketing information systems
_bselected readings
_cedited by Charles D. Schewe.
260 0 _aChicago
_bAmerican Marketing Association
_cc1976.
300 _a186 p.
_bill.
_c28 cm.
504 _aIncludes bibliographies.
650 0 _aMarketing
_xManagement
_xAddresses, essays, lectures.
_9131165
_2Local
650 0 _aManagement information systems
_xAddresses, essays, lectures.
_2Local
_9130133
650 0 _aMarketing research
_xAddresses, essays, lectures.
_9131175
_2Local
700 1 0 _aSchewe, Charles D.
_d1942-
_9165984
_2Local
999 _c76480
_d76480