000 00689nam a2200253Ia 4500
001 93430
003 BIBL
003 OCoLC
005 20200403094824.0
008 720218s1965 nyu b 000 0 eng
010 _a 64066043
035 _a(OCoLC)00245274
040 _aDLC
_cWSU
_dOCL
049 _aPUXA
050 0 _aHF5415
_b.H178
082 _a658.801
100 1 0 _aHalbert, Michael H.
_2Local
_9232266
245 1 4 _aThe meaning and sources of marketing theory.
260 0 _aNew York
_bMcGraw-Hill
_c[1965]
300 _a330 p.
_c25 cm.
490 0 _aMcGraw-Hill Marketing Science Institute series
504 _aBibliography: p. 295-315.
650 0 _aMarketing
_9131165
_2Local
999 _c76445
_d76445