| 000 | 00866nam a2200277Ia 4500 | ||
|---|---|---|---|
| 001 | 93269 | ||
| 003 | BIBL | ||
| 005 | 20160527205153.0 | ||
| 008 | 830801s1984 nyua b 00110 eng | ||
| 010 | _a 83016259 | ||
| 020 | _a0070391912 | ||
| 049 | _aEVLG | ||
| 050 | 0 |
_aHF5415 _b.L936 1984 |
|
| 082 | 0 |
_a658.8 _219 |
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| 092 |
_a658.8 _bL987i |
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| 100 | 1 | 0 |
_aLynch, Richard L. _9128906 _2Local |
| 245 | 1 | 0 |
_aIntroduction to marketing _cRichard L. Lynch, Herbert L. Ross, Ralph D. Wray. |
| 260 | 0 |
_aNew York _bGregg Division, McGraw-Hill _cc1984. |
|
| 300 |
_axii, 560 p. _bill. _c24 cm. |
||
| 490 | 4 | _aThe Gregg/McGraw-Hill marketing series | |
| 500 | _a921022 | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _9131165 _2Local |
|
| 700 | 1 | 0 |
_aRoss, Herbert L. _d1929- _9271431 _2Local |
| 700 | 1 | 0 |
_aWray, Ralph D. _9292399 _2Local |
| 999 |
_c76295 _d76295 |
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