000 00772nam a2200253Ia 4500
001 93247
003 BIBL
005 20160527205152.0
008 850820s1985 maua 00000 eng
010 _a 84082502
020 _a039536289X (pbk.)
049 _aEVLG
050 0 _aHF5415
_b.M29746 1985
082 0 _a658.8
_219
092 _a658.8
_bM3457
_c1985
245 0 0 _aMarketing cases
_c[edited by] Charles W. Lamb, Jr., O.C. Ferrell, William M. Pride.
250 _a2nd ed.
260 0 _aBoston
_bHoughton Mifflin Co.
_cc1985.
300 _aix, 525 p.
_bill.
_c23 cm.
650 0 _aMarketing
_xCase studies.
_9131165
_2Local
700 1 0 _aLamb, Charles W., Jr.
_9122633
_2Local
700 1 0 _aPride, William M.
_9153760
_2Local
700 1 0 _aFerrell, O. C.
_996014
_2Local
999 _c76275
_d76275