000 00564nam a2200193Ia 4500
001 93194
003 BIBL
005 20160527205145.0
008 881026s1986 nyua b 001 0 eng
100 1 0 _aZikmund, William G.
_9192043
_2Local
245 1 0 _aMarketing
_cWilliam Zikmund.
250 _a2nd ed.
260 0 _aNew York
_bJohn Wiley & Sons
_c1986.
300 _axvi, 764 p.
_bcol. ill.
504 _aIncludes bibliographies and indexes.
650 0 _aMarketing
_9131165
_2Local
653 _aMarketing
700 1 0 _aD'Amico, Michael,
_ejoint author.
_983809
_2Local
999 _c76223
_d76223