000 00613nam a2200181Ia 4500
001 93089
003 BIBL
005 20160527205133.0
008 700725s1962 ilua b 00110 eng
100 1 0 _aLazer, William
_9245045
_2Local
245 1 0 _aManagerial marketing
_bperspectives and viewpoints; a source book
_c/ William Lazer.
250 _aRev. edition.
260 0 _aHomewood, Ill.
_bR. D. Irwin
_c1962.
300 _axii, 717 p.
_billus.
504 _aIncludes bibliographiesreferences and index.
650 0 _aMarketing
_xManagement.
_9131165
_2Local
700 1 0 _aKelley, Eugene J.
_ejoint author.
_9241570
_2Local
999 _c76120
_d76120