| 000 | 00647nam a2200193Ia 4500 | ||
|---|---|---|---|
| 001 | 92928 | ||
| 003 | BIBL | ||
| 005 | 20160527205118.0 | ||
| 008 | 901031s1988 nyu b 00110 eng | ||
| 100 | 1 | 0 |
_aGuiltinan, Joseph P. _9106708 _2Local |
| 245 | 1 | 0 |
_aMarketing management _bstrategies and programs _cJoseph P. Guiltinan, Gordon W. Paul. |
| 250 | _a3 ed. | ||
| 260 | 0 |
_aNew York _bMcGraw-Hill _c1988. |
|
| 300 | _axvi, 427 p. | ||
| 490 | 0 |
_aMcGraw-Hill series in marketing _9133871 _2Local |
|
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _9131165 _2Local |
|
| 700 | 1 | 0 |
_aPaul, Gordon W., _9148380 _2Local |
| 999 |
_c75967 _d75967 |
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