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| 001 | 80481 | ||
| 003 | BIBL | ||
| 005 | 20160527202739.0 | ||
| 008 | 920726s1988 mx a b 00000 spa | ||
| 010 | _a 82082470 //r91 | ||
| 020 | _a9682427061 | ||
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_aSerraf, Guy. _9276066 _2Local |
| 245 | 1 | 0 |
_aDicionario metodológico de mercadotecnia _cGuy Serraf; traducción Heléne Levesque Dion. |
| 260 | 0 |
_aMéxico _bEditorial Trillas _cc1988. |
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| 300 | _a264 p. | ||
| 500 | _aTranslation of : Dictionnaire methologique du marketing | ||
| 504 | _aIncludes bibliographical references. | ||
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_aMarketing _9131165 _2Local |
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_c64821 _d64821 |
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