000 00918nam a2200277Ia 4500
001 6225
003 BIBL
005 20160527191511.0
008 870921s1988 nyua b 00110 eng
010 _a 87027979
020 _a0070387648
049 _aEVLG
_b658.834
_bL886c3
_cc1-2
050 0 _aHF5415.3
_b.L68 1988
082 0 _a658.8/34
_219
092 _a658.834
_bL886c3
100 1 0 _aLoudon, David L.
_9128158
_2Local
245 1 0 _aConsumer behavior
_bconcepts and applications
_cDavid L. Loudon, Albert J. Della Bitta.
250 _a3rd ed.
260 0 _aNew York
_bMcGraw-Hill
_cc1988.
300 _axxiii, 726 p.
_bill. (some col.)
_c24 cm.
490 0 _aMcGraw-Hill series in marketing
_9133871
_2Local
504 _aIncludes bibliographies and index.
650 0 _aConsumer behavior
_979972
_2Local
650 0 _aConsumer behavior
_xCase studies.
_979972
_2Local
700 1 0 _aDella Bitta, Albert J.
_985349
_2Local
999 _c5351
_d5351