000 00921nam a2200277Ia 4500
001 5759
003 BIBL
005 20160527190444.0
008 900808s1991 nyuab b 00110 eng
010 _a 90045494
020 _a0070347573
040 _aDLC
_cDLC
_dDLC
049 _aevlg
050 0 0 _aHF5415.2
_b.K53 1991
082 0 0 _a658.8/3
_220
100 1 0 _aKinnear, Thomas C.
_9120421
_2Local
245 1 0 _aMarketing research
_ban applied approach
_cThomas C. Kinnear, James R. Taylor.
250 _a4th ed.
260 0 _aNew York
_bMcGraw-Hill
_cc1991.
300 _axxi, 856 p.
_bill. (some col.), maps
_c25 cm.
490 0 _aMcGraw-Hill series in marketing
_9133871
_2Local
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing research
_9131175
_2Local
650 0 _aMarketing
_xManagement.
_9131165
_2Local
700 1 0 _aTaylor, James R.
_q(James Ronald)
_d1938-
_9177167
_2Local
999 _c5055
_d5055