| 000 | 00954nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | 5544 | ||
| 003 | BIBL | ||
| 005 | 20160527190011.0 | ||
| 008 | 730215s1972 enka 00010 eng | ||
| 010 | _a 72170796 | ||
| 015 | _aB72-27381 | ||
| 020 | _a0720705081 | ||
| 049 |
_aEVLG _b659.1 _bS638w _cc1 |
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| 050 | 0 |
_aHF5821 _b.S6 |
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| 082 | _a659.1 | ||
| 092 |
_a659.1 _bS638w |
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| 100 | 1 | 0 |
_aSmelt, Maurice _ecomp. _9277900 _2Local |
| 245 | 1 | 0 |
_aWhat advertising is _cedited by Maurice Smelt. |
| 260 | 0 |
_aLondon _bPelham _c1972. |
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| 300 |
_a178 p. _billus. |
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| 350 | _a£2.00 | ||
| 505 | 0 | _aBernstein, D. What advertising is.--Smelt, M. What copy is.--Haines, D. What art direction is.--Day, B. What is television?--Broadbent, S. What media are.--Abbott, D. What copy is.--Garnett, J. What television is.--De Groot, G. What research is.--Harmar-Brown, F. How advertising will change. | |
| 650 | 0 |
_aAdvertising _xAddresses, essays, lectures. _947734 _2LEMB |
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| 999 |
_c4905 _d4905 |
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