| 000 | 00805nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | 5148 | ||
| 003 | BIBL | ||
| 005 | 20160527185133.0 | ||
| 008 | 880801s1989 nju 00100 eng | ||
| 010 | _a 88025300 | ||
| 020 | _a013119108X | ||
| 049 |
_aEVLG _b658.802 _bC338 _cc1 |
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| 050 | 0 |
_aHF5415.135 _b.C37 1989 |
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_a658.8/02 _219 |
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| 092 |
_a658.802 _bC338 |
||
| 245 | 0 | 0 |
_aCases in strategic marketing _c[edited by] Peter M. Ginter, Linda E. Swayne. |
| 260 | 0 |
_aEnglewood Cliffs, N.J. _bPrentice Hall _c1989. |
|
| 300 | _a728 p. | ||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _xDecision making _xCase studies. _9131165 _2Local |
|
| 650 | 0 |
_aMarketing _xManagement _xCase studies. _9131165 _2Local |
|
| 700 | 1 | 0 |
_aGinter, Peter M. _9102812 _2Local |
| 700 | 1 | 0 |
_aSwayne, Linda E. _9176260 _2Local |
| 999 |
_c4563 _d4563 |
||