000 00847nam a2200265Ia 4500
001 5012
003 BIBL
005 20160527184651.0
008 840713s1985 njua b 00110 eng
010 _a 84015962
020 _a0133414396
049 _aEVLG
_b658.8
_bC972f4
_cc1
050 0 _aHF5415
_b.C793 1985
082 0 _a658.8
_219
092 _a658.8
_bC972f4
100 1 0 _aCundiff, Edward W.
_983200
_2Local
245 1 0 _aFundamentals of modern marketing
_cEdward W. Cundiff, Richard R. Still, Norman A.P. Govoni.
250 _a4th ed.
260 0 _aEnglewood Cliffs, N.J.
_bPrentice-Hall
_cc1985.
300 _axi, 482 p.
_bill.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_9131165
_2Local
700 1 0 _aStill, Richard Ralph
_d1921-
_9174612
_2Local
700 1 0 _aGovoni, Norman A. P.,
_9104852
_2Local
999 _c4445
_d4445