000 00739nam a2200253Ia 4500
001 41360
003 BIBL
005 20160527200459.0
008 890714s1990 nyu b 00110 eng
010 _a 89037850
020 _a0471613517
_c47.95
049 _aEVLG
_b658.83
_bA111m4
_cc1
050 0 _aHF5415.2
_b.A14 1990
082 0 _a658.8/3
_220
092 _a658.83
_bA111m4
100 1 0 _aAaker, David A.
_948270
_2Local
245 1 0 _aMarketing research
_cDavid A. Aaker, George S. Day.
250 _a4th ed.
260 0 _aNew York
_bWiley
_cc1990.
300 _axiv, [2], 739, [30] p.
_bill.
504 _aIncludes bibliographical references.
650 0 _aMarketing research
_9131175
_2Local
700 1 0 _aDay, George S.
_984495
_2Local
999 _c31637
_d31637