000 00994nam a2200289Ia 4500
001 41232
003 BIBL
005 20160527200443.0
008 880701s1989 nyu b 00110 eng
010 _a 88018519
020 _a089930298X (lib. bdg. : alk. paper)
049 _aEVLG
_b658.8348
_bL958d
_cc1
050 0 _aHF5415.126
_b.L86 1989
082 0 _a658.8/348
_219
092 _a658.8348
_bL958d
100 1 0 _aLumpkin, James R.
_9128698
_2Local
245 1 0 _aDirect marketing, direct selling, and the mature consumer
_ba research study
_cJames R. Lumpkin, Marjorie J. Caballero, Lawrence B. Chonko.
260 0 _aNew York
_bQuorum Books
_cc1989.
300 _axviii, 222 p.
500 _aIncludes index.
504 _aBibliography: p. [211]-216.
650 0 _aDirect marketing
_987237
_2Local
650 0 _aAged as consumers
_949706
_2Local
650 0 _aDirect selling.
_987238
_2Local
700 1 0 _aCaballero, Marjorie J.
_9206390
_2Local
700 1 0 _aChonko, Lawrence B.
_972968
_2Local
999 _c31536
_d31536