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020 _a1350255831
020 _a9781350256415
_qhardcover
020 _a1350256412
_qhardcover
020 _a9781350255838
_qpaperback
020 _z9781350255852
_qePDF
020 _z9781350255845
_qeBook
040 _apucpr
_beng
_cpucpr
_dpucpr
_erda
049 _aCARIBET
050 0 0 _aZ246
_bC374 2024
082 0 4 _a686.22
100 1 _aCinelli, Mia,
_eauthor.
245 1 0 _aGiving type meaning :
_bcontext and craft in typography. /
_cMia Cinelli.
_htxt
264 1 _aLondon ;
_aNew York :
_bBloomsbury Visual Arts,
_c2024.
300 _aix, 213 p. :
_bill. ; photo. ; col. ;
_c26 cm.
_fbook
336 _2rdacontent
_atext
_btxt
336 _2rdacontent
_astill image
_bsti
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
440 _aExplorations in Philosophy and Theology
_9301698
504 _aIncludes bibliographical references (pages 201-207) and index.
505 0 _aAcknowledgments vii -- Introduction viii -- CHAPTER 1 -- Social Context 1 -- Context + Meaning 1 -- Visual Inflection 4 -- Social Meaning + Typography 6 -- Visual Metaphors and Analogies 11 -- Cultural Context 14 -- Power Structures 31 -- Recontextualization 36 -- CHAPTER 2 -- Spatial Context 41 -- Visual Space 41 -- Kinetic and Expressive Type 43 -- Sound, Shape, and Speech 51 -- Concrete and Visual Poetry 55 -- Physical Space 59 -- Material Meaning 60 -- A Known Social Context 62 -- History and Material Meanings 65 -- Material Metaphors and Analogies 67 -- Architectural Materials 71 -- Public Space 75 -- Place-Based Meaning 75 -- Public Type + Community Participation 79 -- Private Space 89 -- Challenging Private Space 92 -- Personal Space 95 -- Apparel and Affiliation 96 -- Proximity and Politics 97 -- Virtual Space 99 -- Digital Methods 101 -- Augmented Reality, Mixed Reality, and Virtual Reality 103 -- Gestural Space 105 -- The Human Hand 106 -- Gesture in and of Letterforms 108 -- Gesture of Mark 118 -- Gesture and Expression 120 -- Corporeality and Performance 122 -- CHAPTER 3 -- Temporal Context 129 -- Time and History 129 -- Temporal Influence: Technology and Society 131 -- Temporal Influence: Current Events 137 -- Typographic Trends 141 -- Historical Type in Contemporary Use 146 -- Revivals and References 150 -- Temporal Recontextualizations 155 -- History Inspired Type 158 -- Voices in Design 166 -- Type and Identity 175 -- Time as Medium 179 -- Into the Future 188 -- Language, Form, and Meaning 189 -- Speculative Typography 195 -- What's Next? 198 -- Resources for Educators and Students 199 -- Select Bibliography 201 -- Index 208 --
520 _aWhen we encounter typography, how do we know what it means? How is the tone of type influenced by the way it is set, when it is made, and where it exists? Considering the social, spatial, and temporal contexts of visual language, this text informs and inspires students, educators, and professionals looking to engage more deeply with the letterforms they use and see. Featuring diverse typographic works, "closer looks", and interviews with practicing artists and designers, Giving Type Meaning serves to inform how and why we understand what type communicates.
650 0 _aGraphic design (Typography)
650 0 _aGraphic arts.
650 6 _aArts graphiques.
650 0 _aTypography & lettering
_9301699
942 _2lcc
_c27
_hZ246
_kGeneral
_mC374 2024
999 _c303166
_d303166