000 04577 a2200349 4500
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020 _a9798765727249
040 _cDLC
050 4 _aTX911
_b.H58 2023
100 _aBrymer, Robert A.
_966324
_eauthor
245 1 0 _aHospitality :
_bAn introduction /
_cRobert A. Brymer, Lisa N. Cain, and Premila Whitney
250 _aEighteenth edition.
264 1 _aIowa, United States :
_bKendall Hunt Publishing Company,
_c2023.
300 _axxxii, 458 pages :
_billustrations ;
_c26 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmedaited
338 _2rdacarrier
_avolume
500 _aIncludes Glossarry.
500 _aOn cover: "45th aniversary edition".
504 _aIncludes bibliographical references and index.
505 _aIntroduction: Welcome to Hospitality -- PART ONE. Hospitality Industry Foundations -- 1. Past, Present, and Future -- 2. Business Models, Trade Associations, and Rating Systems -- 3. Service Excellence and Skills -- 4. Sustainability and Regeneration -- 5. Career Expectations and Realities -- PART TWO. Hospitality Management -- 6. Leadership and Ethics -- 7. Marketing -- 8. Managing Revenue and Expenses -- 9. Human Resources -- 10. Technology and Facilities -- 11. Law, Safety, and Security -- PART THREE. Traditional Hospitality Careers -- 12. Lodging Industry and Operations -- 13. Foodservice Industry and Operations -- 14. Beverage Industry and Operations -- 15. Club Industry and Operations -- 16. Event Industry and Operations -- Optional Readings: Specialized Hospitality Careers -- A. Theme Parks and Attractions -- B. Casinos -- C. Cruise Ships -- D. Entertainment Management -- E. Supply Chain Management -- F. Transportation -- G. Wellness, Spas and Fitness Centers -- H. Sport and Recreation Management -- I. Destination Marketing and Management -- J. Senior Services Management -- K. Healthcare Service Excellence -- L. Management Consulting -- M. Real Estate and Asset Management -- N. College and University Teaching and Research -- Glossary -- Index.
520 _aHospitality: An Introduction is systemically organized for introductory students. This long-standing, successful book introduces many of the “must know” topics important to hospitality within a traditional business framework. It also provides readers with a snapshot of a wide variety of industry career paths, an attribute not found in other books. The goal is to provide a broad-brush survey approach to the hospitality industry, while offering the information needed to help students proceed into more advanced courses and readings. This text explores the topics that separate hospitality from other fields of study. Hospitality: An Introduction is divided into four distinct sections: Hospitality Industry Foundations – provides the “big picture” of the industry. It gives an introduction, along with the history, future trends, and emphasis on service excellence. Hospitality Management – explores the ‘nuts and bolts’ of how hospitality businesses operate. It introduces many of the on-site disciplines that are an integral part of the daily operations in hotels, restaurants, clubs, events, and other hospitality businesses. Traditional Hospitality Careers – discusses the fundamental or traditional hospitality career paths. This section highlights the major areas typically associated with the hospitality industry: from hotels, restaurants, and beverage to clubs and events. Optional Readings: Specialized Hospitality Careers – introduces students to some of the many possibilities for fascinating careers in the industry, including theme parks, casinos, cruise ships, and more! Hospitality: An Introduction offers the reader a broad introductory perspective that can stir-up excitement while creating a thirst for more information in specific career niches. This text provides the basics of the world of hospitality, and most importantly, where a student might fit in. This book is an essential read for any student interested in the fascinating hospitality industry. This edition includes access to an ancillary website that contains resources for students and instructors.
650 0 _aHospitality industry
_9112472
_xManagement.
650 0 _aTourism
_9180837
_xManagement.
650 0 _aHospitality industry
_9112472
_xVocational guidance.
650 0 _aTourism
_9180837
_xVocational guidance.
700 _aCain, Lisa N.
_9301613
_eauthor
700 _aWhitney, Premila
_9301614
_eauthor
942 _c6
_2lcc
999 _c302651
_d302651