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008 200123t2021 cauao f 001 0 eng
010 _a 2020931585
020 _a9781526494474
_q(paperback)
020 _a9781526494481
_q(hardback)
040 _aDLC
_beng
_erda
_cDLC
041 _aeng
042 _apcc
049 _aevl
082 _223
_a338.4
092 _223
_a338.4
100 1 _aCooper, Chris,
_eauthor.
245 1 0 _aEssentials of tourism /
_cChris Cooper.
250 _a3rd ed.
264 1 _aLos Angeles, CA :
_bSAGE Publications,
_c2021.
300 _a446 pages ; color ills.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 _aWill robots take over serving us in hotels? Will flight shaming prevent us travelling in the future? How has the rise of social media impacted upon tourism marketing? – and what has been the impact of airbnb on tourism cities? For answers to these and many other contemporary tourism questions, simply turn to the third edition of Essentials of Tourism by Chris Cooper. From artificial intelligence, robotics and digital marketing to assessing the impact of events, every tourism student will find this book essential reading for not only grasping the key issues but applying them to real problems faced by professionals in the tourism industry. The book includes many new case studies from every continent around the world including cases to give you a truly global approach to how tourism theory can be applied in an international context. This is combined with a lively and accessible writing style which will support and guide you through how tourism has been affected and will continue to be shaped by technology, changing government policy and sustainability concerns.
650 0 _9180837
_aTourism
650 0 _9181253
_aTravel
906 _a0
_bibc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2ddc
_c6
_e23
_h338.4791
_n0
999 _c297763
_d297763