| 000 | 02198nam a22003975i 4500 | ||
|---|---|---|---|
| 001 | 21397459 | ||
| 003 | PUCPR | ||
| 005 | 20220323125715.0 | ||
| 006 | t||||fr|||| 001 0 | ||
| 007 | ta | ||
| 008 | 200123t2021 cauao f 001 0 eng | ||
| 010 | _a 2020931585 | ||
| 020 |
_a9781526494474 _q(paperback) |
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| 020 |
_a9781526494481 _q(hardback) |
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| 040 |
_aDLC _beng _erda _cDLC |
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| 041 | _aeng | ||
| 042 | _apcc | ||
| 049 | _aevl | ||
| 082 |
_223 _a338.4 |
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| 092 |
_223 _a338.4 |
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| 100 | 1 |
_aCooper, Chris, _eauthor. |
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| 245 | 1 | 0 |
_aEssentials of tourism / _cChris Cooper. |
| 250 | _a3rd ed. | ||
| 264 | 1 |
_aLos Angeles, CA : _bSAGE Publications, _c2021. |
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| 300 | _a446 pages ; color ills. | ||
| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
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| 338 |
_avolume _bnc _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 505 | _aWill robots take over serving us in hotels? Will flight shaming prevent us travelling in the future? How has the rise of social media impacted upon tourism marketing? – and what has been the impact of airbnb on tourism cities? For answers to these and many other contemporary tourism questions, simply turn to the third edition of Essentials of Tourism by Chris Cooper. From artificial intelligence, robotics and digital marketing to assessing the impact of events, every tourism student will find this book essential reading for not only grasping the key issues but applying them to real problems faced by professionals in the tourism industry. The book includes many new case studies from every continent around the world including cases to give you a truly global approach to how tourism theory can be applied in an international context. This is combined with a lively and accessible writing style which will support and guide you through how tourism has been affected and will continue to be shaped by technology, changing government policy and sustainability concerns. | ||
| 650 | 0 |
_9180837 _aTourism |
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| 650 | 0 |
_9181253 _aTravel |
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| 906 |
_a0 _bibc _corignew _d2 _eepcn _f20 _gy-gencatlg |
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| 942 |
_2ddc _c6 _e23 _h338.4791 _n0 |
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| 999 |
_c297763 _d297763 |
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