000 00933nam a2200277Ia 4500
001 38894
003 BIBL
005 20160527200006.0
008 841019s1985 njua b 00110 eng
010 _a 84024766
020 _a0138514038
049 _aEVLG
_b370.688
_bK87s
_cc1
050 0 _aLB2806
_b.K67 1985
082 0 _a370/.68/8
_219
092 _a370.688
_bK87s
100 1 0 _aKotler, Philip,
_93674
_2LEMB
245 1 0 _aStrategic marketing for educational institutions
_cPhilip Kotler, Karen F.A. Fox.
260 0 _aEnglewood Cliffs, N.J.
_bPrentice-Hall
_cc1985.
300 _axv, 396 p.
_bill.
_c24 cm.
504 _aIncludes bibliographies and index.
650 0 _aEducation
_xMarketing.
_990399
_2Local
650 0 _aEducational planning
_990536
_2Local
650 0 _aEducational fund raising
_990520
_2Local
650 0 _aPublic relations
_xSchools.
_9154934
_2Local
700 1 0 _aFox, Karen F. A.
_d1944-
_9225117
_2Local
999 _c29743
_d29743