000 03410nam a22004453i 4500
003 pucpr
005 20220607145517.0
006 m o d |
008 211129s2011 xx o ||||0 eng d
020 _a9781616891848
_q(electronic bk.)
020 _z9781568989792
035 _a(MiAaPQ)EBC3387597
035 _a(Au-PeEL)EBL3387597
035 _a(CaPaEBR)ebr11014367
035 _a(OCoLC)923340635
040 _apucpr
_beng
_cpucpr
_dpucpr
_erda
049 _aCARIBET
050 4 _aNC997
_bG674 2011
082 0 _a741.6
100 1 _aLupton, Ellen.
_eauthor
245 1 0 _aGraphic Design Thinking :
_bBeyond Brainstorming /
_cEllen Lupton.
264 1 _aNew York :
_bPrinceton Architectural Press,
_c2011.
300 _a1 online resource (184 pages)
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_acomputer
_bc
338 _2rdacarrier
_aonline resource
_bcr
500 _aIncludes index.
505 0 _aIntroduction -- The Design Process -- How to Define Problems -- Brainstorming -- Mind Mapping -- Interviewing -- Focus Groups -- Visual Research -- Brand Matrix -- Brand Books -- Site Research -- Creative Brief -- How to Get Ideas -- Visual Brain Dumping -- Forced Connections -- Action Verbs -- Everything from Everywhere -- Rhetorical Figures -- Icon, Index, Symbol -- Collaboration -- Co-design -- Visual Diary -- Lost in Translation -- Concept Presentations -- How to Create Form -- Sprinting -- Alternative Grids -- Kit of Parts -- Brand Languages -- Mock-Ups -- Physical Thinking -- Take the Matter Outside -- Unconventional Tools -- Regurgitation -- Reconstruction -- How Designers Think -- How Do You Get in the Mood? -- How Do You Create Form? -- How Do You Edit? -- Index.
520 _aCreativity is more than an inborn talent. It is a hard-earned skill that, like all skills, improves with practice. Graphic Design Thinkingexplores a variety of techniques---from quick, seat-of-the-pants approaches to more formal research methods---for stimulating fresh thinking and solving design problems. Brainstorming techniques are grouped around the three main phases of the design process: defining problems, getting ideas, and creating form. Visual demonstrations and case studies show the design processes and solutions at work. Featuring best-selling author Ellen Lupton's hands-on, accessible approach to instructional writing, this most recent addition to the Design Briefs series will help designers create projects that satisfy clients, users, and themselves.
588 _aDescription based on publisher supplied metadata and other sources.
590 _aElectronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
650 0 _aGraphic arts
_9105242
_xTechnique
650 0 _aCreative thinking.
655 4 _aElectronic books.
776 0 8 _iPrint version:
_aLupton, Ellen
_tGraphic Design Thinking
_dNew York : Princeton Architectural Press,c2011
_z9781568989792
797 2 _aProQuest (Firm)
856 _uhttps://login.ezproxy.pucpr.edu/login?url=https://ebookcentral.proquest.com/lib/pucpr-ebooks/detail.action?docID=3387597
_yAcceso Remoto
856 4 0 _uhttps://ebookcentral.proquest.com/lib/pucpr-ebooks/detail.action?docID=3387597
_yAcceso en el Campus PUCPR
942 _2lcc
_c30
_hNC997
_kElectrónico
_mG674 2011
999 _c297081
_d297081