000 01949nam a22004453i 4500
001 EBC3193843
003 MiAaPQ
005 20220909133325.0
006 m o d |
007 cr cnu||||||||
008 211129s1980 xx o ||||0 spa d
020 _a9781615028153
_q(electronic bk.)
020 _z9789684512795
035 _a(MiAaPQ)EBC3193843
035 _a(Au-PeEL)EBL3193843
035 _a(CaPaEBR)ebr10472752
035 _a(OCoLC)793806453
040 _aMiAaPQ
_beng
_erda
_epn
_cMiAaPQ
_dMiAaPQ
050 4 _aHF5415
_b.S328 1982
082 0 _a658.8
100 1 _aSchewe, Charles.
_eauthor
245 1 0 _aMercadotecnia :
_bconceptos y aplicaciones /
_cCharles Schewe y Reuben Smith ; traducido por Hortensia Corona de Contin ; revisado por Gerardo M. Moreno González.
264 1 _aMéxico, D.F. :
_bMcGraw-Hill Interamericana,
_c1980.
264 4 _c©1982.
300 _a1 online resource (754 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
500 _aIncludes index.
588 _aDescription based on publisher supplied metadata and other sources.
590 _aElectronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
650 0 _aMarketing
_9131165
655 4 _aElectronic books.
700 1 _aSmith, Reuben.
_eauthor
776 0 8 _iPrint version:
_aSchewe, Charles
_tMercadotecnia: conceptos y aplicaciones
_dMéxico, D.F. : McGraw-Hill Interamericana,c1980
_z9789684512795
797 2 _aProQuest (Firm)
856 _uhttps://login.ezproxy.pucpr.edu/login?url=https://ebookcentral.proquest.com/lib/pucpr-ebooks/detail.action?docID=3193843
_yAcceso Remoto
856 4 0 _uhttps://ebookcentral.proquest.com/lib/pucpr-ebooks/detail.action?docID=3193843
_yAcceso en el Campus PUCPR
942 _2lcc
_c7
999 _c297016
_d297016