000			02753cam a2200373 i 4500
001			20157077
003			OSt
005			20201113190708.0
008			171129s2019 nyua 001 0 eng
010			_a 2017056522
020			_a9780134735900
020			_a0134735900
040			_aDLC _beng _cDLC _erda _dDLC
042			_apcc
050	0	0	_aTX911.2 _b.F455 2019
082	0	0	_a338.4/791 _223
100	1		_aFenich, George G., _eauthor
245	1	0	_aMeetings, expositions, events, and conventions : _ban introduction to the industry / _cGeorge G. Fenich, Ph.D.
250			_aFifth edition.
264		1	_aNY, NY : _bPearson, _c[2019]
300			_axvi, 352 pages : _billustrations (some color) ; _c29 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
500			_aIncludes index.
504			_aIncludes index.
505			_aPART 1: INTRODUCTION -- 1. Introduction to the Meetings, Expositions, Events, and Conventions Industry (MEEC) -- 2. Meeting, Exhibition, Event, and Convention Organizers and Sponsors -- PART 2: KEY PLAYERS -- 3. Destination Marketing Organizations (DMOs) -- 4. Meeting, Expositions, Event, and Convention Venues: An Examination of Facilities Used by Meeting and Event Professionals -- 5. Exhibitions and Trade Shows -- 6. Service Contractors -- 7. Destination Management Companies -- 8. Special Events Management -- PART 3: IMPORTANT ELEMENTS IN MEETING, EXPOSITION, EVENT, AND CONVENTION PLANNING -- 9. Food and Beverage -- 10. Legal Issues in the MEEC Industry -- 11. Technology and the MEEC Professional -- 12. Sustainable Meetings and Events -- 13. Planning MEEC Gatherings -- 14. Producing Meetings and Events -- 15. International Aspects in MEEC -- 16. Putting It All Together.
520			_aThe most thorough, up-to-date text on the MEEC industry Meetings, Expositions, Events, and Conventions: An Introduction to the Industry gives a comprehensive overview of the burgeoning field of planning and producing MEEC — meetings, expositions, events, and conventions. The text is a collection of contributions and selections from some of the industry’s most notable educators and practitioners. It features case studies and vignettes relating the material to careers within varied segments of the field, along with discussions of new trends. Full of updated material and statistics, the 5th edition reflects feedback from adopters and reviewers to improve upon the previous edition.
650		0	_aHospitality industry.
650		0	_aCongresses and conventions.
650		0	_aMeetings.
942			_2lcc _c29
999			_c295305 _d295305