| 000 | 00808nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | 37840 | ||
| 003 | BIBL | ||
| 005 | 20160527195815.0 | ||
| 008 | 681119s1968 nyua b 00010 eng | ||
| 010 | _a 68025658 | ||
| 049 |
_aEVLG _b658.82 _bL952 _cc1 |
||
| 050 | 0 |
_aHF5438 _b.L74 |
|
| 082 | _a658.8/2 | ||
| 092 |
_a658.82 _bL952 |
||
| 100 | 1 | 0 |
_aLuick, John F. _9248170 _2Local |
| 245 | 1 | 0 |
_aSales promotion and modern merchandising _c[by] John F. Luick [and] William Lee Ziegler. |
| 260 | 0 |
_aNew York _bMcGraw-Hill _c[1968] |
|
| 300 |
_axi, 134 p. _billus. _c21 cm. |
||
| 490 | 0 | _aPerspectives in marketing series | |
| 504 | _aIncludes bibliographies. | ||
| 650 | 0 |
_aSales promotion _9164075 _2Local |
|
| 650 | 0 |
_aMerchandising _9135403 _2Local |
|
| 700 | 1 | 0 |
_aZiegler, William Lee _ejoint author. _9293352 _2Local |
| 999 |
_c28803 _d28803 |
||