| 000 | 00852nam a2200277Ia 4500 | ||
|---|---|---|---|
| 001 | 36202 | ||
| 003 | BIBL | ||
| 005 | 20160527195452.0 | ||
| 008 | 771209s1978 caua b 00110 eng | ||
| 010 | _a 77026816 | ||
| 020 | _a0471026999 | ||
| 049 |
_aEVLG _b380.1 _bM938m2 _cc1 |
||
| 050 | 0 |
_aHF5415 _b.M678 1978 |
|
| 082 | _a380.1 | ||
| 092 |
_a380.1 _bM938m2 |
||
| 100 | 1 | 0 |
_aMoyer, Reed. _9256076 _2Local |
| 245 | 1 | 0 |
_aMacro marketing _cReed Moyer, Michael D. Hutt. |
| 250 | _a2d ed. | ||
| 260 | 0 |
_aSanta Barbara,Calif. _bWiley _cc1978. |
|
| 300 |
_axii, 201 p. _bill. |
||
| 490 | 0 |
_aWiley/Hamilton series in marketing _9189130 _2Local |
|
| 500 | _a"A Wiley/Hamilton publication." | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _9131165 _2Local |
|
| 700 | 1 | 0 |
_aHutt, Michael D., _ejoint author. _9113535 _2Local |
| 999 |
_c27256 _d27256 |
||