| 000 | 01073cam a2200313 a 4500 | ||
|---|---|---|---|
| 999 |
_c269200 _d269200 |
||
| 001 | 17066560 | ||
| 003 | OSt | ||
| 005 | 20180327115021.0 | ||
| 008 | 111202s2016 at a b 001 0 eng | ||
| 010 | _a 2011944636 | ||
| 020 | _a9781285858913 | ||
| 020 | _a1285858913 | ||
| 040 |
_aDLC _cDLC _bspa _erda |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5718.3 _b.G84 2016 |
| 100 | 1 |
_aGuffey, Mary Ellen. _eauthor |
|
| 245 | 1 | 0 |
_aEssentials of business communication / _cMary Ellen Guffey, Dana Loewy. |
| 250 | _aTenth Edition | ||
| 260 |
_aAustralia : _bCengage Learning, _c20136. |
||
| 300 |
_a1 v. (various pagings ) : _bill. ; _c28 cm. |
||
| 336 |
_2rdacontent _btxt _atext |
||
| 337 |
_2rdamedia _bn _aunmediated |
||
| 338 |
_2rdacarrier _bnc _avolume |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | _aUnit 1: Workplace Communication Today. Communicating in the Digital-Age Workplace -- Unit 2: The Business Writing Process -- 2. Planning Business Messages -- 3. Organizing and Drafting Business Messages -- 4. Revising Business Messages -- Unit 3: Workplace Messages -- 5. Short Workplace Messages and Digital Media -- 6. Positive Messages -- 7. Negative Messages -- 8. Persuasive and Sales Messages -- Unit 4: Business Reports -- 9. Informal Reports -- 10. Proposals and Formal Reports -- Unit 5: Professionalism and Team, Meeting, and Presentation Skills -- 11. Professionalism at Work: Business Etiquette, Ethics, Teamwork, and Meetings -- 12. Business Presentations -- Unit 6: Employment Communication -- 13. The Job Search and Résumés in the Digital Age -- 14. Interviewing and Following Up -- Appendixes -- A. Document Formats -- B. Proofreading and Corrections Symbols -- C. Citation and Documentation Formats -- Front Matter and End Matter -- Grammar/Mechanics Handbook -- Key to Grammar/Mechanics Checkups. | ||
| 520 | _aGuffey and Loewy's ESSENTIALS OF BUSINESS COMMUNICATION presents a streamlined approach to business communication, featuring coverage of current technologies to prepare students for success in today's hyper-connected digital workplace. Exercises help students build confidence as they review grammar, punctuation, and writing guidelines. Students learn basic writing skills and apply them to e-mails, memos, letters, reports, and resumes. Model documents, exercises, and activities introduce the latest business communication practices. Digital resources in MindTap® include Aplia auto-graded content and grammar assignments, Write Experience for auto-graded writing assessment, and YouSeeU™ to facilitate oral communication through digital video. | ||
| 650 | 0 | _aBusiness writing. | |
| 650 | 0 |
_aEnglish language _xBusiness English. |
|
| 650 | 0 | _aBusiness communication. | |
| 700 | 1 |
_aLoewy, Dana. _eauthor |
|
| 942 |
_2lcc _c6 _hHF5718.3 .G84 2016 |
||