| 000 | 03555cam a2200373 i 4500 | ||
|---|---|---|---|
| 999 |
_c259532 _d259532 |
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| 001 | 19482803 | ||
| 003 | OSt | ||
| 005 | 20200605163404.0 | ||
| 008 | 170206s2017 pau 000 0 eng | ||
| 010 | _a 2016049762 | ||
| 020 | _a9781522518655 (hardcover) | ||
| 020 | _z9781522518662 (ebook) | ||
| 020 | _z1522518657 | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD9940.A2 _b.A28 2017 |
| 082 | 0 | 0 |
_a746.9/2068 _223 |
| 245 | 0 | 0 |
_aAdvanced fashion technology and operations management / _cAlessandra Vecchi, London College of Fashion, University of London Arts, UK. _h[electronic resource] |
| 264 | 1 |
_aHershey : _bBusiness Science Reference, _c[2017] |
|
| 300 |
_axxii, 443 pages ; _c29 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_acomputer _2rdamedia |
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| 338 |
_aonline resource _2rdacarrier |
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| 490 | 0 | _aAdvances in business information systems and analytics (ABISA) book series. | |
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | _aChapter 1. Fashion Technology and the Development of New Business Models -- Chapter 2. Co-Creation via Digital Fashion Technology in New Business Models for Premium Product Innovation: Case-Studies in Menswear and Womenswear Adaptation -- Chapter 3. Mastering Fashion Supply Chain Management and New Product Development in the Digital Age -- Chapter 4. The “Day-After” Gleam: Reverse Logistics in the Luxury Fashion Sector and Its Impact on Consumer Value Perception -- Chapter 5. The Happy Feet Fashion Wearable Project: Co-Creation and Collaboration -- Chapter 6. A Review of Consumer-Facing Digital Technologies Across Different Types of Fashion Store Formats -- Chapter 7. The Shop of the Future: Bridging the Online/Offline Experience Gap in Fashion Retail Through Virtual Reality -- Chapter 8. Convergence of Physical and Virtual Retail Spaces: The Influence of Technology on Consumer In-Store Experience -- Chapter 9. Exploring the Enigma of the Happiness Construct in Phisycal Fashion Experiences -- Chapter 10. Understanding On-Line Fashion Buying Behavior on Impulse: Feelings Nothing More Than Feelings -- Chapter 11. The Effects of National Culture on Social Commerce and Online Fashion Purchase Intention -- Chapter 12. Cross-Cultural Study of Online User Behavior in Fashion E-Commerce: A Comparison of Britain and China -- Chapter 13. Let It Go: Consumer Empowerment and User-Generated Content – An Exploratory Study of Contemporary Fashion Marketing Practices in the Digital Age -- Chapter 14. The Effects of Online Consumer Reviews on Fashion Clothing Purchase Intention: Peripheral Cues and the Moderating Role of Involvement -- Chapter 15. Size Recommendations in Online Fashion Retail: Opportunities and Challenges -- Chapter 16. Fashion Fusion in Kazakhstan: Advanced Technology Converges With the Past -- Compilation of References -- About the Contributors -- Index. | ||
| 520 |
_a"This book is a pivotal reference source for the latest developments management strategies, fashion marketing, international business, and fashion entrepreneurship. Featuring extensive coverage across a range of relevant perspectives and topics, such as online shopping behavior, digital fashion, and e-commerce"-- _cProvided by publisher. |
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| 650 | 0 | _aFashion merchandising. | |
| 650 | 0 | _aBusiness logistics. | |
| 650 | 0 | _aBranding (Marketing) | |
| 700 | 1 |
_aVecchi, Alessandra, _eeditor. |
|
| 856 |
_uhttps://login.ezproxy.pucpr.edu/login?url=http://dx.doi.org/10.4018/978-1-5225-1865-5 _yAcceso Remoto |
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| 942 |
_2lcc _c7 |
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