| 000 | 01421nam a2200373Ia 4500 | ||
|---|---|---|---|
| 001 | 330664 | ||
| 005 | 20160527193036.0 | ||
| 008 | 110722s2014 sp a frb 000 0 spa d | ||
| 010 | _a 2011031264 | ||
| 016 | 7 |
_a015951713 _2Uk |
|
| 020 | _a9788415735458 | ||
| 035 | _a(OCoLC)ocn743040690 | ||
| 040 |
_aDLC _cDLC _dUKMGB _dYDXCP _dC#P _dCDX _dDLC |
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| 042 | _apcc | ||
| 049 | _bab ev | ||
| 050 | 0 | 0 |
_aHF5828 _b.S73 2012 |
| 082 | 0 | 0 |
_a659.1/57 _223 |
| 092 | 0 |
_a659.157 _bS5593 _bE _b2014 |
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| 240 | 1 | 0 |
_aShopper marketing _lSpanish. |
| 245 | 0 | 0 |
_aShopper marketing _b[cómo aumentar las decisiones de compra en el punto de venta] _ceditores: Markus Stahlberg & Ville Maila ;prólogo y adaptación de la edición española por Xavier Bordanova ; [traducción : Emili Atmetlla] |
| 260 |
_aBarcelona, España _bProfit _c2012. |
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| 300 |
_a308 p. _bill. _c24 cm. |
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| 490 | 0 |
_aMarketing _9131165 _2Local |
|
| 500 | _aTranslation of : Shopper marketing, c 2012. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aAdvertising, Point-of-sale. _9193762 _2Local |
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| 650 | 0 |
_aShopping. _xDecision making. _9169808 _2Local |
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| 650 | 0 |
_aConsumers _xDecision making. _979988 _2Local |
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| 650 | 0 |
_aMarketing _9131165 _2Local |
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| 700 | 1 |
_aStahlberg, Markus. _9279909 _2Local |
|
| 700 | 1 | 0 |
_aAtmetlla , Emili . _955783 _2Local |
| 700 | 1 | 0 |
_aBordanova, Xavier. _9203469 _2Local |
| 700 | 1 |
_aMaila, Ville. _9249072 _2Local |
|
| 999 |
_c247357 _d247357 |
||