| 000 | 00914nam a2200277Ia 4500 | ||
|---|---|---|---|
| 001 | 32584 | ||
| 003 | BIBL | ||
| 005 | 20160527192126.0 | ||
| 008 | 860313s1987 caua b 00110 eng | ||
| 010 | _a 86005674 //r88 | ||
| 020 | _a0534066364 (pbk.) | ||
| 049 |
_aEVLG _b659.14 _bM495c _cc1 |
||
| 050 | 0 |
_aHF5825 _b.M38 1987 |
|
| 082 | 0 |
_a659.14 _219 |
|
| 092 |
_a659.14 _bM495c |
||
| 100 | 1 | 0 |
_aMeeske, Milan D. _9252594 _2Local |
| 245 | 1 | 0 |
_aCopywriting for the electronic media _ba practical guide _cMilan D. Messke, R.C. Norris. |
| 260 | 0 |
_aBelmont, Calif. _bWadsworth Pub. Co. _cc1987. |
|
| 300 |
_axvi, 367 p. _bill. _c28 cm. |
||
| 490 | 0 |
_aWadsworth series in mass communication _9186586 _2Local |
|
| 500 | _aIncludes index. | ||
| 504 | _aBibliography: p. [363]-364. | ||
| 650 | 0 |
_aAdvertising copy. _949501 _2Local |
|
| 650 | 0 |
_aBroadcast advertising _9204765 _2Local |
|
| 700 | 1 | 0 |
_aNorris, R. C. _9258918 _2Local |
| 999 |
_c24180 _d24180 |
||