000 00923nam a2200265Ia 4500
001 32571
003 BIBL
005 20160527192112.0
008 710503s1971 nyuab b 00110 eng
010 _a 71155177
020 _a0070720657
049 _aEVLG
_b659.1
_bW951a3
_cc1
050 0 _aHF5823
_b.W7 1971
082 _a659.1
092 _a659.1
_bW951a3
100 1 0 _aWright, John Sherman
_9292458
_2Local
245 0 0 _aAdvertising
_c[by] John S. Wright, Daniel S. Warner [and] Willis L. Winter, Jr. With a foreword by Robert O. Bach and cartoon illus. by Bob Cram.
250 _a3d ed.
260 0 _aNew York
_bMcGraw-Hill
_c[1971]
300 _axv, 816 p.
_billus. (part col.), maps (part col.)
_c24 cm.
504 _aIncludes bibliographies.
650 0 _aAdvertising
_947734
_2LEMB
700 1 0 _aWarner, Daniel S.
_ejoint author.
_9289496
_2Local
700 1 0 _aWinter, Willis L.
_ejoint author.
_9291667
_2Local
999 _c24167
_d24167