000 00750nam a2200229Ia 4500
001 322313
005 20160527191428.0
008 131207s2003 mx a b 001 0 spa
010 _a 00102808
020 _a9706861882
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.2
_b.C49 2001
082 0 0 _a658.83
_bC5631b4 E
_221
100 1 _aChurchill, Gilbert A.
_973344
_2Local
240 1 0 _aBasic marketing research.
_lSpanish
245 1 0 _aInvestigación de mercados
_cGilbert A. Churchill, Jr. ; traducción : Jorge Blanco.
250 _a4th ed.
260 _aMéxico
_bThomson
_cc2003.
300 _axv, 830 p.
_bill. (some col.)
_c29 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research
_9131175
_2Local
999 _c239976
_d239976