| 000 | 01121nam a2200289Ia 4500 | ||
|---|---|---|---|
| 001 | 312730 | ||
| 005 | 20160527190754.0 | ||
| 008 | 111017s2013 nyuab b 001 0 eng | ||
| 010 | _a 2011042361 | ||
| 020 | _a9780078029271 (pbk. : alk. paper) | ||
| 020 | _a0078029279 (pbk. : alk. paper) | ||
| 035 | _a(OCoLC)ocn757935769 | ||
| 040 |
_aDLC _beng _cDLC _dYDX _dYDXCP _dCDX _dBWX _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF1416 _b.A47 2013 |
| 082 | 0 | 0 |
_a658.8/4 _223 |
| 100 | 1 |
_aAlon, Ilan. _9194977 _2Local |
|
| 245 | 1 | 0 |
_aGlobal marketing _bcontemporary theory, practice, and cases _cIlan Alon, Eugene Jaffe, with Donata Vianelli. |
| 260 |
_aNew York _bMcGraw-Hill/Irwin _cc2013. |
||
| 300 |
_axxi, 602 pages _billustrations, maps _c26 centimeters. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport Marketing _942537 _2LEMB |
|
| 650 | 0 |
_aExport Marketing _vCase studies. _942537 _2LEMB |
|
| 700 | 1 |
_aJaffe, Eugene D. _9239232 _2Local |
|
| 700 | 1 |
_aVianelli, Donata. _9288107 _2Local |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://catdir.loc.gov/catdir/enhancements/fy1205/2011042361-d.html |
| 999 |
_c230553 _d230553 |
||