| 000 | 00790nam a2200217Ia 4500 | ||
|---|---|---|---|
| 001 | 312443 | ||
| 003 | BIBL | ||
| 005 | 20160527190718.0 | ||
| 008 | 131116s2012 mx a b 00110 spa | ||
| 020 | _a9786073214209 | ||
| 050 | 0 | 0 |
_aHF5415 _b.K63618 2012 |
| 100 | 1 | 0 |
_aKotler, Philip, _93674 _2LEMB |
| 250 | _a14 ava. ed. | ||
| 245 | 1 | 0 |
_aMarketing _cPhilip Kotler,Gary Armstrong ; traducción:Leticia sther Pineda Ayala;adaptación Maria Merino,María de la Luz Eloísa Ascanio Rivera;revisión técnica José Habvi de Jesús Espinosa Reyna. |
| 260 | 0 |
_aMéxico _bPearson _cc2012. |
|
| 300 |
_axxvi,613 p. _bill. |
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| 590 | _aeigm 11/2013 | ||
| 504 | _aIncludes bibliographies and index. | ||
| 650 | 0 |
_aMarketing _9131165 _2Local |
|
| 650 | 0 |
_aMarketing _xManagement. _9131165 _2Local |
|
| 999 |
_c230300 _d230300 |
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