000 00884nam a2200241Ia 4500
001 311853
005 20160527190609.0
008 121109s2012 sp a grb 001 0 spa d
020 _a9788483228135
_cUniversity Books 75.00
049 _aPCCI
092 _a659.2
_bW6672p
_b2012
_bE
100 0 0 _aWilcox, Dennis L.
_9189007
_2Local
240 1 0 _aPublic relations
_lSpanish.
245 1 0 _aRelaciones públicas
_bestrategias y tácticas
_cDennis L. Wilcox, Glen T. Cameron, Jordi Xifra.
250 _a10a. ed.
260 0 _aMadrid
_bPearson Educación, S.A.
_cc2012.
300 _axxix, 630 p.
_bill.
_c25cm.
500 _aTranslation of: Public relations.
504 _aIncludes bibliographical references [p. [613]-617] and index.
650 0 0 _aPublic relations
_9154934
_2Local
700 1 _aCameron, Glen T.
_ejauth.
_9206916
_2Local
700 1 _aXifra, Jordi.
_ejauth.
_9292606
_2Local
999 _c229781
_d229781