| 000 | 01393nam a2200313Ia 4500 | ||
|---|---|---|---|
| 001 | 310616 | ||
| 005 | 20160527190343.0 | ||
| 008 | 120111s2013 ohua b 001 0 eng d | ||
| 010 | _a 2012930782 | ||
| 020 | _a9780538480871 (pbk., Student ed.) | ||
| 020 | _a0538480874 | ||
| 035 | _a(OCoLC)ocn755698586 | ||
| 040 |
_aBTCTA _beng _cBTCTA _dXBM _dDLC |
||
| 042 | _alccopycat | ||
| 097 | 0 | 0 |
_aHF5415.1265 _b.B275 2013 |
| 245 | 0 | 0 |
_aSocial media marketing _ba strategic approach _cMelissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher. |
| 260 |
_aMason, Ohio _bSouth-Western Cengage Learning _cc2013. |
||
| 300 |
_axv, 380 pages _bcolored illustrations _c28 centimeters. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aInternet marketing _vTextbooks. _9115752 _2Local |
|
| 650 | 0 |
_aViral marketing _vTextbooks. _9288538 _2Local |
|
| 700 | 1 |
_aBarker, Melissa S. _9199608 _2Local |
|
| 700 | 1 |
_aNeher, Krista E. _9257922 _2Local |
|
| 700 | 1 |
_aBormann, Nicholas F. _9203545 _2Local |
|
| 700 | 1 |
_aBarker, Donald I. _9199602 _2Local |
|
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1307/2012930782-b.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1307/2012930782-d.html |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1307/2012930782-t.html |
| 999 |
_c228666 _d228666 |
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