000 00919nam a2200289Ia 4500
001 310438
005 20160527190323.0
008 121015s2012 sp a b 000 0 spa d
020 _a9788480769686 (pbk.)
035 _a(OCoLC)798650954
040 _aPBR
_cPBR
041 1 _aspa
_heng
049 _aPBRE
_lsae
_csaeci
090 _aHF5415.32
_b.N6418 2012
092 0 _a658.8342
_bN765c E
100 1 _aNoel, Hayden.
_9258744
_2Local
240 1 0 _aConsumer behaviour.
_lSpanish
245 1 3 _aEl comportamiento del consumidor
_cHayden Noel ; traducción : Carolina Bastida Serra.
250 _a1a ed.
260 _aBarcelona
_bBlume
_cc2012.
300 _a175 pages
_bcol. ill.
_c23 cm.
490 0 _aBlume Marketing
_v01
504 _aIncludes bibliographical references.
650 0 _aConsumer behavior
_979972
_2Local
650 0 _aMarketing
_9131165
_2Local
700 1 _aBastida Serra, Carolina.
_9200120
_2Local
999 _c228508
_d228508