000 00902nam a2200253Ia 4500
001 310434
005 20160527190322.0
008 121015s2012 sp a b 001 0 spa
020 _a9788480769693
040 _aDLC
_cDLC
050 0 0 _aHF5415.1265
082 0 0 _a658.872
_bS5413o E
_223
100 1 _aSheehan, Brian.
_9276545
_2Local
240 1 0 _aOnline marketing.
_lSpanish
245 1 0 _aMarketing on-line
_cBrian Sheehan ; traducción : Teresa Jarrín Rodríguez.
260 _aBarcelona
_bBLUME
_cc2012.
300 _a183, [1] pages
_bcol. ill.
_c23 cm.
490 0 _aBasics marketing, 02
504 _aIncludes bibliographical references and index.
650 0 _aInternet marketing
_9115752
_2Local
650 0 _aBusiness and economics
_xMarketing
_xTelemarketing.
_9206142
_2Local
650 0 _aMarketing
_xTechnological innovations.
_9131165
_2Local
650 0 _aElectronic commerce
_991171
_2Local
999 _c228504
_d228504